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November 19 2011Posted by: Adam Purcell

The customer is not always right!

If ever you have worked in a customer service environment, or really any business that sells a product or service, you are told that the customer is always right. When a customer complains, that single action holds a lot of weight for a business.  It does seem that most of the time, the favor will ...
July 14 2011Posted by: Adam Purcell

Return Customers save Cost and Work

Statistically, the time that I spend chasing new business opportunities, pitching potential clients and even creating demonstrations and models, has a very poor return on it. It is not a statistic that I measure exactly but I just know that I put far too much time into marketing and gaining new ...